Whitepaper Customer

Retailerin: customised solutions to problems affecting retailers

Whitepaper

RetailerIN is the innovative platform that maps and optimises the shopper journey inside your store. It combines cameras and Internet-of-Things devices to track and analyse, with high precision and in real-time, how customers move and interact with products on displays, with the final goal of optimising your marketing strategies, store and operations management.

Problems affecting retailers

One of the drivers of the success of online stores lies in their ability to precisely track customers’ behaviour and to match offers to their preferences. To be competitive, the same is needed for physical retail stores as well.

How it works/Technical requirements

RetailerIN uses different technologies for different types of stores...

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